Across reservation-based industries, prepayment has become a common price of certainty. From concert tickets to conference sponsorships, businesses felt confident that if the money moved early, the commitment was real.
In today’s economy, that logic is under pressure. Customers are increasingly reluctant to pay months in advance, leaving companies to balance conversion, cancellations, chargebacks, and liability tied to money they can’t yet recognize.
The cracks in the traditional model are getting harder to ignore, and emerging solutions aren’t proving fit either, all pointing to why Anvil’s onchain Letters of Credit (LOCs) offer the best way forward.